Register Your Business Name Online

Australian Business Name registration made easy. Setting your business up for success, from Day One.
Enter your ideal business name to check if it's available

Business Registration Service

Registering a business name provides you with the legal authorisation to operate under the chosen name. The process of business name registration is expedited, straightforward, and entirely conducted online, requiring just a few minutes of your time. We understand the importance of your time, and our efficient approach ensures that you don't have to invest more time than necessary.


We understand that establishing your business is just the beginning. That’s why we also offer a comprehensive suite of services to support your growth and success from day one. Beyond our primary focus on business name registration, we’re here to help you create a professional online presence and connect with your target audience effectively. Learn more

How it works


Utilise our business name search tool to verify the availability of your desired name for registration with The Australian Securities and Investments Commission (ASIC).
Once confirmed as available, we will promptly submit your application online, and the business name will be instantly registered in your name.
You will need to new your business name annually, but rest assured, our renewal alerts will ensure you stay informed about any crucial upcoming dates.

Business Name

What do you need to get started?

  • ABN Details or ABN Reference Number.
    If you don't have an ABN, we will include the ABN registration for free as part of the application process.
  • Associate Details: Details of all associates and partners linked to the ABN.
  • Address: Details of your Australian address for the business.

Do you need a business name?

  • Sole Trader and ABN Holders

    If you intend to operate under a name distinct from your own name, you are required to register it as a business name. For example, John Smith trading as J.S. Electronics.

  • Company

    If you intend to operate under a name distinct from your company's officially registered name, you are required to register it as a business name. For example, J Smith Electronics Pty Ltd trading as Smiths Electronics.

Business Name registration

Domain Registration & Business Email

  • Secure your unique online identity with our domain registration services. We’ll help you find and register the perfect domain name that represents your brand and sets you apart.
  • Pair your domain with professional email hosting to enhance your business credibility and ensure you never miss an important message. With custom email addresses (e.g., yourname@yourbusiness.com), you’ll make a look professional and make a lasting impression on clients and partners.

Branding Packages

Your brand is more than just a logo; it’s the story you tell and the experience you create for your customers. Our branding packages are designed to help you develop a cohesive and impactful brand identity. From logo design to brand guidelines, we’ll work with you to build a brand that resonates with your audience and stands out in a crowded market.


As your business starts to grow, it’s critical that you have a strong brand to back it up!

Branding Packages

Business Name Registration Fees

1 Year Registration

$155.00
  • ASIC business name registration
  • Free ABN Registration
  • Email notification
  • Renewal notifications
  • Domain name registration *Optional
  • Branding packages *Optional
  • All fees included

3 Years Registration

$270.00
  • $90/Year
  • ASIC business name registration
  • Free ABN Registration
  • Email notification
  • Renewal notifications
  • Domain name registration *Optional
  • Branding packages *Optional
  • All fees included
Search New Business Name